PRESS RELEASE |
 
       
 
 
Euroleague Basketball competitions extend TV deals in Italy with SKY and DAZN
 
Euroleague Basketball is thrilled to announce the renewal of TV rights in the Italian territory for the Turkish Airlines EuroLeague and BKT EuroCup competitions for the 2024-25 season. This ensures that Italian basketball fans will continue to have access to top-tier European basketball action through their preferred platforms, Sky and DAZN.

"Finalizing these broadcast agreements with SKY and DAZN guarantees that the best of European basketball will be delivered to our passionate fans in Italy. We are excited to maintain our partnerships, providing comprehensive coverage and bringing the excitement of Euroleague Basketball to Italian homes," said Paulius Motiejunas, Euroleague Basketball CEO.

SKY, the leading media entertainment company in Italy, will broadcast all EA7 Emporio Armani Milan, Virtus Segafredo Bologna, Dolomiti Energia Trento and Umana Reyer Venice games live on Sky and NOW, plus at least two more EuroLeague games every week. In addition to the live games on Sky and NOW, there will also be daily updates on Sky Sport 24, two weekly shows ("Basket Room Europa" every Wednesday and "EuroLeague Mixtape" every weekend) and news reports on the skysport.it website and on Sky Sport's official social profiles. In the “House of Sport”, Sky offers a wide range of great events from football to motor sports, tennis to golf and much more on a daily basis.

"This is an important announcement that strengthens the solid link between Sky and the world of basketball. Sky will dedicate great coverage to EuroLeague and EuroCup, with special attention to the path of the Italian teams,” Marzio Perrelli, Executive Vice President Sport at Sky said. “In addition to the NBA show, the best European club competitions restate that basketball is always central within the House of Sport. We will continue to tell the story of the sport with our unmistakable signature, a mix of passion, professionalism and technological quality, leading us to be a reference for the game’s many fans."

DAZN, the world's leading sports streaming platform, will continue as the over-the-top (OTT) platform broadcaster for Euroleague Basketball competitions in Italy, ensuring that Italian fans will enjoy elite broadcast coverage of more than 500 games between the 2024-25 EuroLeague and EuroCup seasons. Euroleague Basketball competitions will join the long list of DAZN's multi-sport portfolio offerings, which includes Serie A, La Liga, and Lega Basket, among others.

"With the renewal of the agreement, European basketball remains solid in DAZN's multisport schedule and gives continuity to fans who will soon also be able to follow the basketball tournaments at the Paris 2024 Olympic Games, thanks to Eurosport's dedicated channel included in the app, and the 2024-25 seasons of the Italian top basketball league and the Basketball Champions League. With the upcoming EuroLeague and EuroCup season, we are excited to consolidate the verticality of the basketball offerings in the app on DAZN, which aim to attract more and more interest from fans, while strengthening our role as a reference for national and international basketball,” commented Stefano Azzi, CEO of DAZN Italia.

These agreements highlight Euroleague Basketball's commitment to providing Italian fans with diverse and high-quality options to enjoy their favorite sport. With so many games from the two top European basketball club competitions available, fans can look forward to an exciting season of unparalleled basketball coverage.
 
 
 
 
 
 
 
 

Euroleague Basketball (EB) is a global leader in the sports and entertainment business, devoted to running the top European competitions of professional basketball clubs under a unique and innovative organizational model. Owned and administered by some of the most successful and historic clubs in the world, EB manages the continent’s two premier men’s basketball competitions, the Turkish Airlines EuroLeague and the BKT EuroCup, as well as the sport’s premier under-18 showcase, the EB Adidas Next Generation Tournament.
 

 

The EB competitions bring the elite of European basketball to all five continents and to the entire sports community through the OTT platform EuroLeague TV. EB also organizes a series of community and educational activities, led by the One Team program, in alignment with the United Nations Agenda 2030 Sustainable Development Goals. On the academic side, the EB Sports Business MBA trains future professionals in sports management.

 

 
 
 
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