PRESS RELEASE

EuroLeague Fantasy Challenge Achieves Outstanding Success in Current Season

The EuroLeague Fantasy Challenge continues to set new milestones, with remarkable growth and engagement among fans during the current season, underscoring the success of the Euroleague’s gamification strategy.

As of today, the total number of teams registered for the EuroLeague Fantasy Challenge has reached 269,105, representing an impressive 18% year-over-year (YoY) increase. Additionally, the platform boasts 177,503 active players, marking an outstanding 44% growth compared to last season.

The EuroLeague Fantasy Challenge has seen widespread global participation, with the top 10 countries by player engagement being Serbia, Greece, Bosnia, Spain, Lithuania, Italy, Montenegro, Turkiye, Israel, and Germany. Moreover, more than 400,000 player trades were made after Round 1, showcasing the intense engagement of fans. In terms of team preferences, fans have shown a strong inclination towards Baskonia Vitoria-Gasteiz, Crvena Zvezda Meridianbet Belgrade, Partizan Mozzart Bet Belgrade, Panathinaikos AKTOR Athens, and Olympiacos Piraeus, making these the most popular teams among Fantasy Challenge players.

Global Community-Building Focus

This season, a key focus of the Fantasy Challenge has been on fostering community building. Through collaboration with selected media partners in specific regions, the league has successfully developed private leagues with exclusive prizes, diversifying the content around the Fantasy League and creating tailored content for social media platforms.

To further enhance fan engagement, the popular Fantasy Challenge podcast, featuring EuroLeague.net's Frankie Sachs and Javi Gancedo, and Greek journalist Vasiliki Karamouza, has become a fan favorite. The podcast has been pivotal in providing insights and connecting fans globally, further solidifying a strong sense of community.

The success of this season’s EuroLeague Fantasy Challenge is another significant step forward in the Euroleague’s broader gamification strategy, which has seen a triple-digit increase in Fantasy users during last season’s campaign. The league remains committed to enhancing fan engagement and creating immersive experiences that bring fans closer to the game.

Euroleague Basketball (EB) is a global leader in the sports and entertainment business, devoted to running the top European competitions of professional basketball clubs under a unique and innovative organizational model. Owned and administered by some of the most successful and historic clubs in the world, EB manages the continent’s two premier men’s basketball competitions, the Turkish Airlines EuroLeague and the BKT EuroCup, as well as the sport’s premier under-18 showcase, the EB Adidas Next Generation Tournament.

The EB competitions bring the elite of European basketball to all five continents and to the entire sports community through the OTT platform EuroLeague TV. EB also organizes a series of community and educational activities, led by the One Team program, in alignment with the United Nations Agenda 2030 Sustainable Development Goals. On the academic side, the EB Sports Business MBA trains future professionals in sports management.