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Hoop District lands in Bologna!

The Ultimate 3x3 Basketball Tournament Hits February 22!

Secure your spot to the event, free registration here, only few seats left!
 
The highly anticipated Hoop District presented by Turkish Airlines, the premier 3x3 content creators’ tournament, is back and bigger than ever—landing in Bologna on February 22! This exciting event brings basketball to the heart of Italy’s Basketball City, with an action-packed day that promises more than just thrilling games. Expect an electrifying blend of entertainment, music, and plenty of surprises, all set against the vibrant backdrop of Bologna Fiera, starting from 4PM to 9PM.

The Home Advantage: Alessandro della Giusta Leads Team Bologna

This year, local hero Alessandro della Giusta, from Team Bologna, will be leading his squad into the tournament, with the ultimate goal of clinching victory right in their hometown. Alessandro shared his excitement about the challenge: “"Representing your own nation is always a unique and special experience. Bologna is a city in Italy famous for its passion for basketball, and it’s a true pleasure to be part of this reality. Additionally, I have friends who have played in Serie A, and I hope to show them, with my dedication, how determined and strong I am."

Entertainment, Stars and Surprises Between the Hoops

When the basketball action pauses, the fun is just getting started. Prepare for an adrenaline-packed day featuring a breakdance competition, a thrilling dunk contest, and surprise appearances from some of the most exciting local celebrities, including Valentina VignaliAlice Sabatini, and Tommaso Marino. The star power doesn’t end there—Virtus players Riccardo Visconti and Rayjon Tucker will also join in, mingling with fans and soaking up the high-energy atmosphere.

With the crowd buzzing, DJ Waffle Da Sizzla will keep the beats flowing, while Fede Flora from Virtus Bologna entertains with his witty banter, making sure the hype never dies down.

Activate Your Senses: Must-See Stands and Exciting Experiences

But that’s not all—this year’s Hoop District promises to be a sensory overload, with plenty of stands offering interactive experiences. Don’t miss the EuroLeague 25th Anniversary stand, presented by BKT, where fans can relive some of the most iconic moments in basketball history and have the opportunity to see all the EuroLeague trophies up close, take photos with them, and experience a unique basketball moment. Challenge your skills at the Motorola stand in an epic last-shot battle against influencers. Need a break? Head to the Turkish Airlines VIP Lounge to unwind in style or taste the local cuisine in the Food District, offering a glimpse of Bologna’s finest bites.

Don’t Miss Out – Register Now! Last seats available!

With a full schedule of events, entertainment, and non-stop basketball action, the 2025 Hoop District in Bologna is the place to be. Be sure to secure your spot at this epic event—few seats available left! Register for free today and join us for a day of unforgettable memories.
 
 
 
 
 
 
 
 
 

Euroleague Basketball (EB) is a global leader in the sports and entertainment business, devoted to running the top European competitions of professional basketball clubs under a unique and innovative organizational model. Owned and administered by some of the most successful and historic clubs in the world, EB manages the continent’s two premier men’s basketball competitions, the Turkish Airlines EuroLeague and the BKT EuroCup, as well as the sport’s premier under-18 showcase, the EB Adidas Next Generation Tournament.
 

 

The EB competitions bring the elite of European basketball to all five continents and to the entire sports community through the OTT platform EuroLeague TV. EB also organizes a series of community and educational activities, led by the One Team program, in alignment with the United Nations Agenda 2030 Sustainable Development Goals. On the academic side, the EB Sports Business MBA trains future professionals in sports management.

 

 
 
 
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