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Bouncing for Good lands in Valencia
Motorola, Euroleague Basketball and Valencia Basket inspire inclusion through sport and creativity |
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Bouncing for Good, the community initiative by Motorola and Euroleague Basketball’s One Team program, continued its second-season journey across Europe with a new event held yesterday in a newly refurbished public basketball court with kids from the ‘Col·legi Diocesà Santiago Apòstol’, at the heart of Valencia’s Cabanyal neighborhood.
The ‘Col·legi Diocesà Santiago Apòstol’ is a school located in the Cabanyal neighborhood of Valencia, Spain and it is deeply rooted in its local community, offering quality education to children from diverse cultural and social backgrounds.
The school is recognized also for its strong social commitment and close collaboration with local organizations as its educational projects aim to promote social equality and personal growth through active community participation.
The activity brought together children from the school for an afternoon filled with learning, creativity, and basketball, led by Valencia Basket’s One Team players, Sergio De Larrea and Kameron Taylor and the coaches of Valencia’s One Team Program. The session focused on teamwork, inclusion, and respect, using the power of sport and technology to inspire and connect young people from diverse backgrounds.
Throughout the day, participants enjoyed a series of interactive workshops and games that blended education with fun — from team challenges and collaborative activities to the creative “Perfect Ball” painting session, where children designed a basketball reflecting the values learned during the event.
“As someone from Valencia, it is especially meaningful for me to see Bouncing for Good grow and touch the lives of children in my home city,” said Clara Borrás, Marketing Director at Motorola Iberia. “Valencia represents the spirit of this program — a diverse, creative community where basketball is part of our culture. Together with Euroleague Basketball and One Team, we are proud to use technology and sport to promote inclusion, creativity, and meaningful social impact.”
The celebration concluded with a donation ceremony, where players and partners handed out over 100 basketballs to the school and jerseys to all participants. Smiles, laughter, and team spirit filled the school as children and ambassadors shared one last group photo to commemorate the occasion.
“It is always great to be part of these kinds of initiatives and spend time with the kids. It's something that we value a lot and that makes us happy,” said Sergio De Larrea. "Values that have been worked and discussed today like teamwork, for example, are something that we think of and apply on our day-to-day. To help your teammate or colleague achieve the common goal. I think these are very valuable lessons for the kids, and I’m very happy to be able to contribute to this.”
The “Perfect Ball” created by the children will be hand-painted by a local artist and later presented during an upcoming EuroLeague game, symbolizing how basketball and creativity can unite communities and inspire future generations.
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